As the co-managing partner at Hauser Private Equity, Mark Hauser has enjoyed decades of close kinship working with startups as they’ve sought to seed their dreams. Mark Hauser has enjoyed his time in the industry as he has helped leverage buyouts and carve out corners of the investment arena for himself.
Venture capitalists work and operate on a different wavelength than other areas of the financial investments arena. Today, Mark Hauser is going to underscore the different ways that startup businesses can appeal to potential venture capitalists such as himself.
What Role Does a Venture Capitalist Play?
Venture capitalists work closely with businesses to create successful and enduring outcomes. Start-ups will look to find funding to help bring their ideas to market, refine them, or otherwise spread their message to new demographics.
To appeal to a venture capitalist, businesses will have to perform a few different tasks. Mark Hauser underscores the overwhelming importance of preparation, but it is far from the only thing required for him to offer funding.
Create Sustainable and Ethical Outcomes
First and foremost, Mark Hauser wants startup businesses to acknowledge the realities that they are facing. More and more buyers are looking to the importance of corporate leadership to set the tone for sustainable and ethical outcomes. Mark Hauser believes that businesses should prioritize ethical and sustainable foundations when developing their businesses.
Additionally, Mark Hauser suggests that businesses look to craft customer loyalty by engaging directly with the community they exist within. This could take the form of charity drives and even through work directly with charitable organizations.
Develop a Road Map to Success
Startups and investors are going to want to collaborate when they see the potential for growth in the future. What does this mean? For Mark Hauser, this means that businesses need to approach the table with a road map to what they want to accomplish.
Creating a fulfilling business plan is important, and having the financial documents available to accurately back those plans is even better. Hauser suggests to aspiring business owners that they take time to provide a truly detailed business plan, as it will pay dividends later.
Select the Right Investor For the Job
Depending on the nature of the product or service, the startup business may find itself pursued by multiple investors. In this instance, it is of the utmost importance that the startup business takes the time to choose the right investor for the job. Some investors are more focused on providing cash, while others are better known for their ability to mentor and guide talents. Mark Hauser is an experienced investor who advocates selecting an investor who matches your needs as much as anything.